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Online education from fashion industry leaders

Margarita Muradova

LECTURER
Margarita is a personal stylist with over a decade of experience in the industry. Her career began with client styling and specialized training in fashion. She later ventured into parallel work at a modeling agency, where she was responsible for booking and styling test shoots, before moving into the blogging sphere.

In 2015, she leveraged her platform to launch a YouTube channel focused on fashion, amassing over half a million subscribers by 2020.

Margarita received her education from the London College of Fashion, where she completed a course in "Personal Styling and Image Making," as well as the New York Institute of Arts and Design ( NYIAD) where she took a course on "Personal Styling." She also enrolled in a course on "Fashion Styling and Image Making" by Lucinda Chambers through The Business of Fashion (BoF). Throughout her educational journey, she collaborated with stylist Roman Mednyi on various educational projects and webinars.

She has taught a course on "Personal Style" at the "Cultural Project" educational institution and also led an express course on style at Darya Shapovalova's "Kyiv Fashion Institute."

Over her career, Margarita has had her work featured on the cover of Pink magazine (September 2018), and she has appeared in the pages of L'Officiel, Harper's Bazaar, and Cosmopolitan. She has penned her own column for L'Officiel and has actively collaborated with Harper's Bazaar and Cosmopolitan.

In 2017 and 2018, she was invited to have her own style segment on the "Breakfast" program aired on the "1+1" Ukrainian TV channel. Both Harper's Bazaar and L'Officiel have invited her as a fashion lecturer for various conferences and events.

In the realm of fashion education, such a multifaceted background not only illustrates expertise but also dexterity in navigating different formats and platforms — important traits for anyone looking to establish their credibility and widen their reach in the fashion industry.
For a very long time I dreamed of taking a course from Margarita, I have been following her for many years and was 100 percent confident in the quality approach and materials of the course. I am incredibly happy that I took the course and gained a huge amount of knowledge.
Marina
Zolotaia
Everything was great! I was pleasantly surprised by the amount of useful information and how well thought out everything was. I liked that there was a lot of practice. And of course, the feedback was an important element. Through it, I felt that my work was seen and could be objectively assessed and delicately directed. Thank you from the bottom of my heart for this wonderful experience.
Valeriia
Migova
I would like to give a course 100 out of 100! It was an amazing learning experience, I got a lot of information, best practices, as well as some practical experience that I really enjoyed. Also I really appreciate the received constructive feedback, that really highlights what was done good and what are the areas for improvement! Thank you!
Maryna Mishchenko
The Personal Stylist course was easy to follow, engaging, and included interesting yet challenging homework tasks. I gained a lot of both theoretical knowledge and practical skills. I especially appreciated the detailed and constructive feedback on my homework—it was provided in such a professional and encouraging way. As a person who just startling journey as a stylist, it’s definitely won’t be my last course from this school. A big thank you to the mentor for insightful comments and compliments, and to the entire team for your professionalism.
Sayagul Gabbassova
Thank you very much, i really like the structure and feel myself much more comfortable with color combinations and prints thanks to your course. Wish you to grow internationally and have an amazing and inspiring students.
Diana Sultanova
I really liked the course. It was difficult, but interesting. There is a lot of useful information and advice. This knowledge is very valuable! Thank you for your product!
Iryna Strashchenko
I was happy to start my new learning journey with Modeis.me. The course I attended was full of information I need. Everything was enough. The tasks in homework were extremely thoughtful and creative, it showed me the way to think from another perspective. And of course, the feedback from Margarita. It was priceless to know her opinion on work I was doing. Grateful to all Modeis.me team.
Daria
Oliinyk
The most intense course I have ever completed. Nonetheless, the information and structure of the course are beyond and above. Margarita is an amazing teacher with an easygoing lecture style and clear feedback on every single homework. Is it fascinating to me to become a part of this course, gain the knowledge, and be able to practice it in the real world immediately after graduation.
Another huge thank you to the team who is also behind all processes and was available to quick replies in order to help with any questions there might be. Thank you for such a privilege to study from the best.
Anna Lishchenko
So much Knowledge put together in an amazing order. Margarita guided amazing through the whole course. The materials are well put together and I enjoyed so much to learn everything from the first minute.
Jana
Wolter
I recently completed a Personal Stylist course at Modeisme School, and I must say, it was an incredibly enriching experience. The lectures were not only informative but also well-structured, ensuring that I grasped each concept thoroughly. What stood out to me was the emphasis on practical application – every week, we were tasked with assignments that challenged our skills and creativity. The feedback provided by the Margarita Muradova was invaluable; it helped me pinpoint areas for improvement and understand where I excelled.

By the end of the course, I found myself feeling much more confident in my abilities and excited about my future career in styling. I am incredibly grateful for the knowledge and skills I gained during my time at Modeisme School. The supportive team was always there to address any issues or questions I had, further enhancing my learning experience. Overall, I couldn't be happier with my decision to enroll in this program. I highly recommend Modeisme School to anyone looking to pursue a career in styling and in fashion world in general.. Thank you for everything!
Anastasiia Samchenko
I am very satisfied with the personal stylist course. All lessons were very informative and meaningful. Especially liked the approach to homework. Was beautiful in every way. I am glad that I chose your school. Thanks to Margarita and her team!
Karyna Khovrych
I am very satisfied with the personal stylist course. All lessons were very informative and meaningful. Especially liked the approach to homework. Was beautiful in every way. I am glad that I chose your school. Thanks to Margarita and her team!
Karyna Khovrych
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BUY
19 715 UAH ($467)
An in-depth exploration into the role of a personal stylist, shedding light on the vital skills and subtleties of the profession.

Personal Stylist

ONLINE COURSE
End-of-Course Assignment
Certificate of Completion
4 Home Assignments
Video Language: EN
Video Duration: 09:29:28
Work Files: EN
10 Lectures
Cohort start: 17 MAR 2025
Margarita Muradova
This course offers an in-depth exploration into the role of a personal stylist, shedding light on the vital skills and subtleties of the profession. Delving deep into the world of fashion, students will gain a comprehensive understanding of how various elements, from color palettes to fabric choices, influence styling decisions. Hands-on assignments and real-world examples will equip participants with the tools needed to excel in this dynamic industry.

GENERAL INFORMATION

Access to the lectures is strictly according to the schedule. The first lecture will be available on March 17, coinciding with the cohort start date.

All course lectures are released every Monday and Wednesday. Students will receive several homework assignments throughout the course, each having a five-day completion window (and an end-of-course assignment).

At the end of the course, each student who wishes to receive a certificate of completion from the MODEISME educational platform must write, submit and defend an end-of-course project on a given topic.

Access to all course materials is granted for one year from the cohort start date, allowing students the option to revisit lectures as needed, deepening their understanding of the subject matter.

LEARNING FORMAT

Access to the online course is granted for one (1) year.
1. Introduction to the fundamentals of styling. Basics.
• Fundamental terminology.
• Stylist's modes of thinking and primary branches of the profession.
• Types of styles and their foundation.
• A journey through fashion history.
• The formula of a trendsetter brand and its decoding.
• The evolution of style icons and their components.
• Fashion Houses and everything you, as a stylist, need to know about them.

CURRICULUM

2. Introduction to the work of a personal stylist. Basics of image-making.
• Stylist's routine.
• Key tasks and rules of an image consultant.
• Establishing visual clarity.
• Wardrobe analysis, shopping assistance, style map.
• Basic wardrobe and capsule: what's the difference?
• Guide to fabrics and materials: characteristics, compositions, care.
3. Appearance as a defining component of personal style.
• How to accurately determine body type.
• Nuances of categorization.
• Styling specifics for different body shapes.
• Working with various mixed body features and their peculiarities (leg length, plus size, torso, height).
• Face shapes and their corresponding style solutions.
4. Color theory, Kibbe body types. Coloristics as the science of color and color blocking.
• Working with color types and their relevant elements.
• Kibbe body types and its relevance today.
• The basics of coloristics.
• Engaging with the color wheel in the context of the stylist profession.
• Color blocking and theories of color combination in styling.
5. Styling and the secrets to creating a successful look.
• Working with volumes in an outfit.
• Distribution of proportions in clothing.
• Combining and categorizing prints and textures.
• The role of footwear and accessories in styling.
• Statement: the approach to using focal points in crafting a cohesive look.
• The outfit formula: the role of a uniform in a functional wardrobe.
6. Personality and lifestyle as defining components of personal style.
• Analyzing an individual's personality and character to define their style. How to do it?
• The principle of character-driven style: fundamentals, details, and practice.
• Client analytics. Correlating data with stylistic concepts.
• The lifestyle diagram and how it assists in crafting a person's unique signature.
7. Working with clients. Creating a style map.
• Introducing yourself to the client and conducting a questionnaire. Preliminary analysis.
• Addressing client inquiries and their expectations.
• The process of providing each of the stylist's basic services.
• Personal boundaries of the stylist and how to determine them.
• The style map as a foundational service: its components, creation, and characteristics.
8. Wardrobe analysis.
• Analysis and types of wardrobe breakdown.
• Scheme for conducting a wardrobe assessment.
• Process and specifics of wardrobe analysis.
• Motivation and addressing client objections.
9. Shopping assistance. Working online and offline.
• Setting objectives and understanding client needs before shopping.
• The process of shopping assistance. Potential pitfalls and details.
• Rules for dealing with challenging clients. Unconventional situations.
• Follow-up support and solidifying the service provided.
• Online vs. offline stylist services: characteristics and distinctions.
10. Personal signature and platforms of a stylist. Pricing. Client acquisition.
• Identifying your target audience.
• Creating and maintaining your own online platform as the key to a successful stylist career.
• Collaborating with media, designers, and brands.
• Promoting your services and personal brand. Advertising and self-promotion.
• Establishing pricing strategies and the range of services.
• Building a client base and communication: everything a professional needs to know.
• Developing a practical work plan for an image maker.
• Do's and don'ts in shaping and maintaining a stylist's image.
• How to stand out in a saturated industry?

❤️ REVIEWS

Karyna Khovrych
I am very satisfied with the personal stylist course. All lessons were very informative and meaningful. Especially liked the approach to homework. Was beautiful in every...
I am very satisfied with the personal stylist course. All lessons were very informative and meaningful. Especially liked the approach to homework. Was beautiful in every...
Karyna Khovrych
Anastasiia Samchenko
I recently completed a Personal Stylist course at Modeisme School, and I must say, it was an incredibly enriching experience. The lectures were not...
I recently completed a Personal Stylist course at Modeisme School, and I must say, it was an incredibly enriching experience. The lectures were not only informative but also...
So much Knowledge put together in an amazing order. Margarita guided amazing through the whole course. The materials are well put together and I enjoyed so...
Jana
Wolter
Anna Lishchenko
The most intense course I have ever completed. Nonetheless, the information and structure of the course are beyond and above. Margarita is an amazing teacher...
The most intense course I have ever completed. Nonetheless, the information and structure of the course are beyond and above. Margarita is an amazing...
Daria Oliinyk
I was happy to start my new learning journey with Modeis.me. The course I attended was full of information I need. Everything was enough. The tasks in homework were...
I was happy to start my new learning journey with Modeis.me. The course I attended was full of information I need. Everything was enough. The tasks in...
I really liked the course. It was difficult, but interesting. There is a lot of useful information and advice. This knowledge is very valuable! Thank you for your product!...
Iryna Strashchenko
Diana Sultanova
Thank you very much, i really like the structure and feel myself much more comfortable with color combinations and prints thanks to your course. Wish you to grow...
Thank you very much, i really like the structure and feel myself much more comfortable with color combinations and prints thanks to your course. Wish you to grow internationally ...
Sayagul Gabbassova
The Personal Stylist course was easy to follow, engaging, and included interesting yet challenging homework tasks. I gained a lot of both theoretical...
The Personal Stylist course was easy to follow, engaging, and included interesting yet challenging homework tasks. I gained a lot of both theoretical knowledge and practical skills. I...
I would like to give a course 100 out of 100! It was an amazing learning experience, I got a lot of information, best practices, as well as some practical experience that I...
Maryna Mishchenko
Valeriia
Migova
Everything was great! I was pleasantly surprised by the amount of useful information and how well thought out everything was. I liked that there was a lot of practice. And of...
Everything was great! I was pleasantly surprised by the amount of useful information and how well thought out everything was. I liked that there was a lot of...
For a very long time I dreamed of taking a course from Margarita, I have been following her for many years and was 100 percent confident in the quality approach and materials of...
Marina Zolotaia
• Knowledge about individual style and tools for its identification for both yourself and your client.
• A comprehensive spectrum of theory and practice to start working as a personal stylist.
• Practical skills in shopping, wardrobe analysis, and other aspects of a personal stylist's daily routine.
• In-depth knowledge and structure of the fashion world and its components.
• Resources for working with clients, brands, and designers.
• Experience working with real clients, addressing unique stylistic challenges.

WHAT YOU WILL RECEIVE AFTER COMPLETING THE ONLINE COURSE